Branded with the much-loved HNB elephant Jumbo and anchored by a range of gifts to promote the savings culture among minor account holders.
The annual event will run for two months, from September 18 to November 18 and is notably the longest to date, offering Sri Lanka's younger generation maximum opportunity to avail the overwhelming range of offers that the Bank has prepared.
"This year, we've significantly expanded our Singithi Giftober proposition, going beyond the norm to offer a wider range of deposits, perks, and benefits.
Our focus is on fostering essential savings habits in the younger generation, not just through financial incentives, but by instilling a genuine appreciation for the value of saving.
This campaign reflects HNB's commitment to nurturing financial literacy and responsibility from an early age.
We believe these habits will have a lasting impact on both financial well-being and overall life skills.
At HNB, we're not just building savings accounts; we're shaping a financially savvy and responsible future generation for Sri Lanka," said HNB Head of Deposits, Viranga Gamage.
Encouraging minors to save or increase their deposits, HNB will offer a range of enticing gifts and vouchers of up to Rs. 50,000/- for deposits ranging from Rs. 1,000 to Rs. 1 million during the promotional period.
This year's exciting gifts include Jumbo pen holders, Lunch Bags, Kids Flasks, School pack and the Bank's much-loved Jumbo till.
HNB has further partnered with over 15 leading retailers, allowing account holders to redeem their vouchers at any outlet nationwide.
Additionally, HNB's long-running savings till-to-till offer, which has been foundational to the savings habit of generations of Sri Lankans—will continue to run during the campaign period.
HNB's dedication to the initiative extends beyond the campaign period, with the Bank conducting a range of programs at schools nationwide geared towards financial literacy and the importance of teaching savings habits early.
The Bank has lived up to its reputation as a partner in progress for Sri Lankans irrespective of age, with tailored financial schemes at every stage of development that ensure Sri Lanka's younger generation gets the financial assistance they deserve.
Notably, HNB continues its flagship Diri Daru Grade 5 scholarship programme, offering cash rewards of up to 10,000/- to all Grade Five students with Singithi accounts who meet the eligibility criteria.
Similarly, the Singithi Kirikatiyo Account, specially designed for newborn children, can be opened by parents within three months of the child's birth.
The Bank will gift a free deposit of Rs. 1,000 when opening the account.
Minor account holders will be entitled to one of the highest interest rates and gifts on their birthdays, according to the account balance maintained.
Moreover, the Bank's commitment to financial literacy further extends to teenagers through the HNB TEEN+ savings scheme, designed to nurture financial independence.
The next-gen savings account, designed specifically for teenagers, offers a range of exciting features, including a branded HNB TEEN+ Tap & Go debit card with free digital banking facilities.
HNB TEEN+ also offers special seasonal discounts, SMS alerts for transactions and an e-statement facility.
Offering support to customers working towards their future goals and aspirations, HNB extends its Investment Plans to minor account holders, providing unmatched flexibility and attractive interest rates.
Parents can use a monthly deposit investment plan or a lump sum investment plan, assuring guaranteed proceeds at the age of 18.
With 254 customer centres, HNB is one of Sri Lanka's largest, most technologically innovative private banks.
Consolidating its legacy in sustainability, good governance, and corporate excellence, HNB was crowned the Best Corporate Citizen for 2022 at the Ceylon Chamber of Commerce Best Corporate Citizen Awards.
Other significant accolades include being adjudged the "Best Automobile Financing Bank in the Asia-Pacific Region" and "Best Retail Bank in Sri Lanka" for the 14th occasion by the Asian Banker, being declared the "Best SME Bank" by Asiamoney Magazine, as well HNB was honoured with the titles of 'Sri Lanka's Best Bank' and 'Sri Lanka's Best Bank for SMEs' at the prestigious Euromoney Awards for Excellence 2024.
Photo Caption Head of Deposits HNB - Viranga Gamage