The partnership will provide customers the most comprehensive platform to follow the excitement and the pulse of the world tournament, one Tweet at a time.
Mobitel customers will receive access to the popular social media platform by visiting twitter.com for the duration of the event without incurring any data charges.
A unique aspect of the service which will be available up until the end of March 2015, is that customers who don’t possess a Twitter account can also experience the Cricket Timeline which includes scores and commentary by directly accessing twitter.com/i/cricket.
Users can access Twitter’s newly announced cricket updates during the gala season by searching for the appropriate hashtag on the current tournament on the Twitter app on Android or iOS and twitter.com/i/cricket via mobile web.
Customers can also access this special feature timeline by accessing individual match hashtags like #SLvAFG or #NZvENG.
On the Twitter timeline, users can engage with players, commentators and celebrities, watch exclusive pictures and videos and of course keep updated with all the latest scores with data free of charge.
Customers will also be able to follow their favourite accounts without any data charges to get updates from Mobitel @MobitelSriLanka.
Further, updates of legends such as Viv Richards @vivrichards56, Shane Warne @ShaneWarne, Mahela Jayawardena @MahelaJay and Angelo Mathews @Angelo69Mathews also could be accessed.
Speaking on the partnership, Nalin Perera, Senior General Manager Marketing of Mobitel commented, “It’s an exciting time for Sri Lankans the world over since cricket is the most enjoyed sport among the people.
This special Twitter experience makes it all the more special for those who want a real-time update on the world tournament.
Everyone now has the opportunity to receive easy access to Twitter’s global network through which any amount of information on the world tournament could be accessed at any time and from any part of the world.”
Ravi Bhaskaran, Head of Business Development, South Asia, Twitter, said, “As a platform for live, public conversations, Twitter has changed the way people connect with global events and sports tournaments.
All the exciting action on and off the pitch as well as the roar of the Sri Lankan cricket fans from Colombo to Kandy will be on Twitter.
Through this partnership, Mobitel will enable millions of subscribers across the country to join the Cricket party for free and in real-time via Twitter.”
About Sri Lanka Telecom Mobitel
Mobitel is Sri Lanka’s National Mobile Service Provider and a fully-owned subsidiary of Sri Lanka Telecom.
The company offers mobile telephony services, high-speed broadband, Enterprise Solutions, IDD services and a host of Value Added Services.
Mobitel was the pioneer in South Asia to launch a Super 3.5G network, to successfully demonstrate HSPA + MIMO technology and successfully trial 4G/LTE technology.
The recent introduction of Dual Carrier HSPA+ technology and 4G-LTE service makes Mobitel’s broadband speeds the fastest in the country.
Mobitel’s coverage spans the entire island fuelling over USD500mn worth of investments to-date, Mobitel has shaped the ICT landscape, experiencing exciting growth – poised to lead the industry into its next phase of development.
A customer base of well-over 5 million, stands testament to Mobitel’s strong focus laid on customer centricity, emulating its credo of "We Care. Always."
For more information, visit www.mobitel.lk or dial 1717 to reach the Customer Care Hotline.