“Roo Siththam” is the signature annual event pertaining to “Sisu Dirimaga”- Fashion Bug's social sustainability platform dedicated to education and the up liftment of Sri Lankan students. This year the competition yielded over 45,000 entries from all over the island representing over 220 schools and has been held every year. Over 450 students belonging to three age categories, namely 6-9 , 10-13 and 14-16 were recognized for their achievements at the Award Ceremony, which is one of the most sought after events among the little art enthusiasts of Sri Lanka.
More than 450 students were awarded medals, certificates and gift packs, while the All Island Winners from each category were presented a gift pack worth Rs 25,000 each, which comprises a cash prize, mountain bike, Gift vouchers and many more.
“Our objective in conducting this art competition on an annual basis is to give an opportunity for school children to exhibit their inherent talents and encourage the creativity that lies within them, simultaneously harnessing this creativity into the appropriate channels”, said Chairman Fashion Bug, Rizal Subian.
This year the Chief Guests were Major General Mahinda Hathurusinghe, and popular filmstar Yashoda Wimaladharma, while Guest of Honour was Musician Rohana Weerasinghe.
“It is our aim to establish a sustainable CSR platform as opposed to miscellaneous one-off projects that lack clear long term objectives. The Sisu Dirimaga programme will ensure that all the projects will stem from one clear platform, establishing a clear CSR identity for Fashion Bug as a responsible Corporate Citizen”, said Director Fashion Bug Shabier Subian
“We wish to get the foundation accredited by the Ministry of Education to centralize the auditing process of our recipients and to establish a better feedback and feed-forward method between us and the beneficiaries, thus making Sisu Dirimaga a stronger and more effective force in making a real and sustainable change in rural education. Developing underprivileged schools in rural areas through mobilizing of projects, upholding and financially enabling underprivileged students who excel academically, enabling the dreams of those with the desire to learn and making a reality of Education for them, as well as developing their talents, in this case their artistic capabilities, no matter their circumstances in life, is our goal”, said Subian
Fashion Bug will also hold a prize distribution in Kandy along similar lines and this will be held at the Hindu Cultural Center in Kandy on 18th October.
In addition, Fashion Bug is also involved in several other CSR projects which include the Refurbishment of the Fort Railway Station, Ragama Hospital, Kalubowila Hospital, Maharagama Cancer Hospital, and an environmental project in Kurunegala, namely ‘Thuru Sahasak’. “ Each Fashion Bug outlet works closely with its community. We have close links with the community centres and religious communities of all religions and we actively participate in and contribute to all their events”, said DGM Operations Fashion Bug, Dr. S H M Faraaz.
Pictured :
1. Left to right - Mr. M.C.M Anver (AGM HR & Administration) , Mr Anver Sadath (Senior Merchandising Administrator), Mr Shabier Subian (Director Fashion Bug Lanka Pvt Ltd) , Mr A.C.M Tharick (Director Fashion Bug Asia), All Island Overall Winner Age Group 10-13 Tharinda Fernando , Dr S H M Faraaz ( DGM Retail Sales & Operations).
2. Left to right - Mr Anver Sadath (Senior Merchandising Administrator), Mr. M.C.M Anver (AGM HR & Administration), Mr Shabier Subian (Director Fashion Bug Lanka Pvt Ltd) , Mr A.C.M Tharick (Director Fashion Bug Asia), All Island Overall Winner Age Group 14-16 Tharusha Bandara , Dr S H M Faraaz (DGM Retail Sales & Operations).
3. left to right - Mr Anver Sadath (Senior Merchandising Administrator), Mr. M.C.M Anver (AGM HR & Administration), Mr Shabier Subian (Director Fashion Bug Lanka Pvt Ltd) , Mr A.C.M Tharick (Director Fashion Bug Asia), All Island Overall Winner Age Group 14-16 Tharusha Bandara , Dr S H M Faraaz ( DGM Retail Sales & Operations).
4. Left to right - Mr. M.C.M Anver (AGM HR & Administration) , Mr Anver Sadath (Senior Merchandising Administrator), Mr Shabier Subian (Director Fashion Bug Lanka Pvt Ltd) , Mr A.C.M Tharick (Director Fashion Bug Asia), All Island Overall Winner Age Group 10-13 Tharinda Fernando , Dr S H M Faraaz (DGM Retail Sales & Operations).
