The highly anticipated fashion show will take place on 28 October at the Hilton Colombo and will showcase the most renowned designers and brands associated with weddings, bridal fashion and grooms wear in Sri Lanka.
The ‘Designer Wedding Show 2014’ is being held for the sixth consecutive year and is organized by the Bride and Groom Magazine.
The show is an exclusive annual event which features the latest wedding trends and designs created by Sri Lanka’s leading fashion designers and the best hair, make-up and beauty specialists in the country. As the exclusive principal sponsor of the show, Hameedia will showcase its entire range of wedding and the going away collection created for the fashionable and modern groom.
Hameedia’s collection for the show will include 10 elegant wedding and ceremonial looks along with 10 striking going away looks. Crafted from high quality fabrics using exceptional tailoring, each ceremonial look will be designed to suit the varied needs of grooms.
Softer hues of linen provide smart attire for morning weddings, whilst traditional shades of black, gold, white, navy and grey are ideal for evening weddings and guarantee classic elegance. Going away looks will feature bright and bold suits and are ideal for grooms seeking a look that makes a fashion statement.
Commenting on the partnership, Pramith Mallawaratchie, CEO/ Managing Director, Bride and Groom Magazine stated, “We are excited to have Hameedia, the leading menswear specialist in Sri Lanka as the principal sponsor of the ‘Designer Wedding Show 2014’.
We invite everyone to come and see Hameedia’s latest wedding collection for men which adds great value to this year’s showcase. We also truly appreciate the support extended to us by Hameedia and we look forward to strengthening our partnership with the company in the years to come.”
Also commenting on the partnership, Fouzul Hameed, Managing Director, Hameedia stated, “The ‘Designer Wedding Show 2014’ has become the most highly anticipated wedding show in Sri Lanka and brings together many of the country’s best designers and experts.
The show is an inspiration to many of our designers, customers and partners and gives us a valuable opportunity to showcase our collections in the wedding and ceremonial category. Hameedia takes part in a variety of local and international shows in an effort to continuously showcase our work and uplift the Sri Lankan fashion industry.
This particular show will enable us to highlight a variety of clothing options for grooms and the best men, enabling them to look their best on their special day.”
Hameedia, established in 1949, has grown to become a household brand in Sri Lanka. Renowned for high quality, custom tailoring and ready-made clothing, the Hameedia multiband retail stores also include brands such as FH, Envoy, Le Bond, Signature, Raymond, Lee and Adidas to name a few. With a network of over 30 retail outlets across Sri Lanka, Hameedia has also been growing its presence globally with outlets in the Maldives and Australia.